July 23, 2015

Swim Week 2015: Featuring ModelLauncher Cosmetics

I wanted to share a post (or two) about Swim Week this year, which took place last weekend in various areas of South Beach. I had the opportunity to attend a few shows, go backstage for the first time, and interview Tatjana Stepakina, the creative director of ModelLauncher cosmetics! But first, my outfit: I have now learned the ropes and know 'tis better to wear ones hair up than down during swim week, as the humidity is unbearable. I spent the afternoon before the shows watching youtube videos on some interesting (but easy) ways to wear your hair in an updo, and I settled on this one by the Small Things Blog). Let's be honest... my hair did NOT come out looking like hers but it was OK for a first try haha (see bottom for my hair)! In terms of clothing, I wore an Elizabeth & James dress, simple jewelry from Nordstrom Rack, and my go-to-most-comfortable-heel sandals which have been like the best $20 I've ever spent. Check out below for some backstage pics and to learn more about ModelLauncher cosmetics! 
ModelLauncher was kind enough to send me some samples - I wore the lip crayon to dinner tonight and love the application and color. The color is "Demure" in case you are interested. The blotting powder is great for Florida heat (and really, anywhere during the summer) to keep your makeup staying PUT! And of course the packaging is beautiful :)  
Tatjana is a former model, and she was inspired by her industry to create a brand that reminds everyone using it that they are their own model. What sets ModelLauncher apart from other brands and that is unique about it is that it is all natural makeup. I also spoke with the head makeup artist backstage and she compared the brand to Bare Minerals - Wow! 
ModelLauncher cosmetics were used at the CDFA Incubator show for the makeup looks. The CDFA Incubator show featured the debut of the Wet Deck Collection along with private looks by Misha NonooIsa Tapia and Sara Beltran by Deszo. Above you can see some of the runway looks laid out. 
Above is a pic my friend grabbed of some of the models before the show. I asked Tatjana what her favorite summer trend in makeup was, and she was a huge proponent of the sun kissed look, which the models definitely rocked. I also asked Tatjana what she recommended to keep your makeup looking great in the summer heat - the blotting powder (pictured above) came highly recommended! 
Outfit details
Earrings: Nordstrom Rack (similar)
Necklace: Nordstrom Rack (similar)
Ring: Michael Kors (similar)
Watch: Michael Kors
Bracelet: Ann Taylor (similar)
Shoes: Forever 21 (similar)
Bag: Rebecca Minkoff (similar)


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